website designs that get found!

Online Website Design DIY Building

There are plenty of do it yourself online website builders and there are plenty of reasons not to use them as well, here’s 21 of them;

  1. Flash. In the case of many site builders sites are usually created with Flash. No matter what they say, Flash is not search engine friendly. Google recommends against it.
  2. One page only. Because they sometimes limit you to just one page, you decrease the amount of content Google can crawl. Decreased content means fewer keywords - fewer keywords mean fewer searchers and traffic.
  3. No data. Again with the 1-page-only thing: you can’t create multiple kinds of keywords, page titles, or meta data to be indexed for other search terms. It’s like having a phone book with only 1 page.
  4. Google unfriendly. Google can’t verify your site in Webmaster Tools. That may be too advanced for some right away, but for a team like P&L, we use Webmaster Tools to monitor site downtime, crawl rates, broken links, and search traffic.
  5. Poor analytics. Inaccurate site analytics, caused by older scripting technologies, don’t allow many site builder users to get an accurate picture of a site’s traffic and performance. We use Google’s highly recommended Analytics service.
  6. Bad taste. The templates look like something out of Microsoft’s template directory. If you think that’s okay, then good luck in your future business.
  7. Bad first impressions. “I’m just a small shop, I need a site for cheap, I’ll use one anyway.” Have you ever heard the expression, “First impressions are everything?” You may think your customers aren’t discerning enough to figure out the difference, but they’ll know something is lame about it. Would you trust Amazon.com if it looked like your site?
  8. This is what you get. Just look at this example. No really, just look. Someone actually paid for that!
  9. Not mobile friendly. Slow-loading self-built sites, that are data and graphics laden, turn off all mobile users and churn through limited data plans faster. Only desktop users can see your site and they won’t wait longer than 5-7 seconds for a site to load. Would you?
  10. Rome wasn’t built in a day. You can build a website with any other site builder in about 30 minutes. It takes more time to bake a cake. Don’t you assume your business or organization deserves more time and energy for it’s most important public-facing thing than a cake? P&L take anywhere from a few weeks to a few months, depending on the size and scope of a project. Ensuring you are getting the best.
  11. No branding. Without a real domain name, having a URL of suchnsuch.com/username sounds a bit cumbersome to put on your business cards, or say over the phone.
  12. Flash. Again without a domain name, you’re missing out on the most important thing Google looks to for keywords.
  13. No differentiation with your competitors. At the time of this writing, The main competitor has about a few hundred templates. GoDaddy has far fewer. Some boast 42,785,291 users. GoDaddy has many millions, too. Guess how many other people have a website that looks exactly like everyone else’s.
  14. Ads. You get a big “THIS SITE WAS CREATED WITH SUCH-N-SUCH.com CREATE YOUR OWN FOR FREE!” banner at the bottom of your site. We put our name at the bottom of our sites because that’s what artists do. But we don’t put a big “HIRE US TO DO YOUR SITE TOO!” down there.
  15. No support. If you have questions, no one can hear you scream. They have support staff, but in many cases you have to pay. Would you pay your bank or insurance company everytime you called to ask a question?
  16. Forever costs. The highest-priced plans are about $30 a month, or $360 a year forever.
  17. Flash. Have I mentioned Flash? The support they give you is purely technical. They won’t review your site for errors, they won’t help you craft a marketing message, they won’t help you build a better business or tell your story. The same goes for GoDaddy’s site builder, Register.com, 1and1, the whole lot.
  18. No such thing as a free lunch. Nothing’s ever really free, is it? 1&1’s “My Website” starts out on a free trial, and then charges you.
  19. Domain holdups. to give you an example; a phone call from a site builder user who wanted to move away from them. She had been paying for their professional design services (see #8 again for a sample of those services) for some time and was shocked to learn of the many parts of her site that wasn’t driving traffic. She knew it wasn’t because she didn’t have any business. Now that she wanted to get away, the domain registration was tied up with the site builder. Her domain name was stuck in a mountain of excuess and redtape.
  20. Bad business. GoDaddy is a company we don’t support anymore on account of their terrible business practices and their former CEO used to hunt elephants for fun. Even Forbes says you should get away.
  21. We care. No one cares more about your success than a good team. We have every incentive to help your business grow because when you grow, we do too. We’re only as good as our last project. The builders, however, will continue to find people who don’t know better and don’t care and are only good so long as their shareholders are happy.

We hope that explained a bit more, so why not give us a call on 1800 72 88 50

 

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At P&L website design we are very confident you will be happy working with us, we will have a no obligation chat with you about what you require. We will then design a first page look absolutely FREE and with no obligation. Why not put us to the test today. Simply just let us know your contact information.


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Get in touch with us

P&L website design Located at
PO Box 32, Seaford, SA5169.

Phone: 1800 72 88 50

 

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